Bibliografia sobre Big Data_Eduardo Francisco
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Bibliografia sobre Big Data_Eduardo Francisco


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BOYD, D.; CRAWFORD, K. Critical Questions for Big Data: provocations for a cultural, 
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Live, Work, and Think. Eamon Dolan/Houghton Mifflin Harcourt, 2014. 
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Marketing & Sales. McKinsey & Company, 2013. 
PAHARIA, R. Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big 
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Mining and Data-Analytic Thinking. England: O´Reilly Media, 2013. 414 p. 
SCHMARZO, B. Understanding How Big Data Powers Big Business. Hoboken, NJ: John Wiley & 
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BIBLIOGRAFIA sobre BIG DATA