In a valuation carried out on the company, it was determined that the strength of 'Abaddon Jackets' since its inception has been the small warehous...

In a valuation carried out on the company, it was determined that the strength of 'Abaddon Jackets' since its inception has been the small warehouse customers who buy jackets wholesale and have continued with the company after the crisis suffered in 2012. Due to the above and not to exceed the installed capacity of the factory, important and valuable customers have had to be let go, who started from the beginning such as the warehouses in the Venecia neighborhood, those in Suba Rincón, those in Kennedy near the fire station and the warehouse in the La Victoria neighborhood, to mention the most relevant, currently staying with 11 customers in the city of Bogotá distributed as follows: ...

The strength of 'Abaddon Jackets' since its inception has been the small warehouse customers who buy jackets wholesale and have continued with the company after the crisis suffered in 2012.
Important and valuable customers have had to be let go, who started from the beginning such as the warehouses in the Venecia neighborhood, those in Suba Rincón, those in Kennedy near the fire station and the warehouse in the La Victoria neighborhood.
Currently, 'Abaddon Jackets' has 11 customers in the city of Bogotá distributed in different neighborhoods.
The customers of the warehouses where 'Abaddon Jackets' sells its products were interviewed to obtain information about the behavior of the product in the market, the degree of customer satisfaction, final selling price, and improvements to apply.
The customers of the warehouses where 'Abaddon Jackets' sells its products are satisfied with the price at which the jackets are sold because it generates good utility.
The customers of the warehouses where 'Abaddon Jackets' sells its products demand new designs constantly, especially for women.
The customers of the warehouses where 'Abaddon Jackets' sells its products demand that the jackets have washing instructions and the company's brand, as well as advertising of the same (posters and presentation bags) to give to their customers who always ask, 'Who makes these jackets?'
The clients of 'Abaddon Jackets' who have obtained through online sales are satisfied with the price offered and do not have any problem paying it.