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What methods can be used to develop a new product based on customer expectations and technological trends?

A research etnographic can be used, defining a focus group and recruiting customers based on their purchase history, demographics, psychology or consumption behavior.
Interviews can be used to stimulate reflection on the chosen topic.
The text does not provide information on methods to develop a new product.
a) Only I is correct.
b) Only II is correct.
c) Only III is correct.
d) I and II are correct.
e) II and III are correct.
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Estudando com Questões

há 2 anos

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Ed Verified user icon

há 2 anos

A alternativa correta é a letra D) I e II estão corretas. A pesquisa etnográfica e as entrevistas são métodos que podem ser utilizados para desenvolver um novo produto com base nas expectativas dos clientes e nas tendências tecnológicas. A pesquisa etnográfica pode ajudar a entender o comportamento do consumidor e suas necessidades, enquanto as entrevistas podem ser usadas para obter feedback direto dos clientes sobre o produto. Portanto, as opções I e II estão corretas.

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Talita Andrade

há 2 anos

Correta letra A

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Jheff Sousa

há 2 anos

Alternativa a

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What is the objective of the research presented in the text?

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