What is the definition of marketing verde (green marketing)? a) Marketing verde is a set of activities designed to generate and facilitate exchan...
What is the definition of marketing verde (green marketing)?
a) Marketing verde is a set of activities designed to generate and facilitate exchanges in order to satisfy human desires and needs, resulting in minimal impact on the environment.
b) Marketing verde is a tool that integrates environmental aspects into the development of products and/or services, focusing on the product's life cycle.
c) Marketing verde is a production strategy that aims to integrate environmental awareness into the processes, products, and services of organizations, maximizing overall efficiency.
d) Marketing verde is a set of standards that aim to standardize procedures that take into account the principles of environmental conservation in management.
a) Marketing verde is a set of activities designed to generate and facilitate exchanges in order to satisfy human desires and needs, resulting in minimal impact on the environment.
b) Marketing verde is a tool that integrates environmental aspects into the development of products and/or services, focusing on the product's life cycle.
c) Marketing verde is a production strategy that aims to integrate environmental awareness into the processes, products, and services of organizations, maximizing overall efficiency.
d) Marketing verde is a set of standards that aim to standardize procedures that take into account the principles of environmental conservation in management.
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A definição de marketing verde (green marketing) é a alternativa b) Marketing verde é uma ferramenta que integra aspectos ambientais no desenvolvimento de produtos e/ou serviços, focando no ciclo de vida do produto.
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