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According to Michael Porter, what are the five competitive forces that determine industry competition? a) Threat of new entrants, threat of subst...

According to Michael Porter, what are the five competitive forces that determine industry competition?


a) Threat of new entrants, threat of substitute products, bargaining power of suppliers, bargaining power of buyers, intensity of competitive rivalry.
b) Threat of new entrants, threat of substitute products, bargaining power of suppliers, bargaining power of customers, intensity of competitive rivalry.
c) Threat of new entrants, threat of complementary products, bargaining power of suppliers, bargaining power of buyers, intensity of competitive rivalry.
d) Threat of new entrants, threat of complementary products, bargaining power of suppliers, bargaining power of customers, intensity of competitive rivalry.

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A resposta correta é a alternativa a) Threat of new entrants, threat of substitute products, bargaining power of suppliers, bargaining power of buyers, intensity of competitive rivalry. Essas são as cinco forças competitivas identificadas por Michael Porter que determinam a competição na indústria.

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