About consumer behavior analysis, it can be said that: Studies the main marketing tools of the institution in order to obtain information about t...
About consumer behavior analysis, it can be said that:
Studies the main marketing tools of the institution in order to obtain information about the third-party agencies with which the company relates.
Studies both external variables and characteristics of consumer audiences in order to archive information about the age range of consumers exclusively.
Studies both external variables and characteristics of consumer audiences in order to gather relevant information to structure communication campaigns.
Studies the forms of behavior of its potential consumers, but not of the real ones.
None of the answers.
Studies the main marketing tools of the institution in order to obtain information about the third-party agencies with which the company relates.
Studies both external variables and characteristics of consumer audiences in order to archive information about the age range of consumers exclusively.
Studies both external variables and characteristics of consumer audiences in order to gather relevant information to structure communication campaigns.
Studies the forms of behavior of its potential consumers, but not of the real ones.
None of the answers.
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Ed 
Sobre a análise do comportamento do consumidor, pode-se dizer que ela estuda tanto as variáveis externas quanto as características dos públicos consumidores, a fim de obter informações relevantes para estruturar campanhas de comunicação. Portanto, a alternativa correta é: "Estuda tanto as variáveis externas quanto as características dos públicos consumidores a fim de reunir informações relevantes para estruturar campanhas de comunicação".
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