What is the Competitive Strategy?
It is a strategy that aims to create a unique product/service that stands out from any other product/service of...
What is the Competitive Strategy?
It is a strategy that aims to create a unique product/service that stands out from any other product/service offered in the market. It is a strategy that aims to direct its forces to differentiate and meet the needs of a specific audience, focusing on a smaller market with specificities, through customization, meeting the needs of a specific target audience with superior value to the competition. It is a strategy that aims to position the company in relation to its competitors, seeking to achieve a competitive advantage.
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